—:— in Seattle · probably designing Open to new roles

Sophia Guo is a ˙⋆✮ product designer ೀ grounded in ⚘ cognitive science, designing for how people actually think.

Currently Product Design @ Oracle
Background Cognitive Science, UC Berkeley
Focus Product Design · Interaction & Systems
Selected work ↓
Selected Work

Case studies. ✶⋆.˚

Parallel Operations — datagrid and dependency diagram preview
01 / 05

Parallel Operations in Work Definition

Oracle SCM · Manufacturing

A visual modeling tool enabling manufacturers to define parallel operations — turning complex manufacturing logic into something anyone on the floor could understand.

Enterprise UX · Design Systems · UX Research

View case study →
SideQuest — consumer mobile concept preview
02 / 05

SideQuest

Self-Initiated · Consumer Concept

An asynchronous iOS concept that turns fading group chats into a recurring weekly ritual — designed around a habit loop built to outlast the novelty.

Consumer UX · Mobile · Concept

View case study →
Mobile Production Reporting — app screens preview
03 / 05

Mobile Production Reporting

Oracle SCM · Smart Operations

Real-time material consumption reporting for factory operators — designed to work in gloves, in noise, in motion. No desktop required.

Mobile UX · Industrial SCM · Workflows

View case study →
Governance Solution — email template editor preview
04 / 05

Governance Solution in Fusion Marketing

Oracle CX Marketing

A granular governance system that balances enterprise guardrails with AI-empowered creative freedom — so teams can move fast without breaking things.

Info Architecture · B2B SaaS · Internship

View case study →
ploop! — onboarding, feed, and log screens preview
05 / 05

ploop!

Self-Initiated · Mobile Product Design

A playful, social health-habit app — designed end-to-end and handed off to development in 3.5 weeks using AI co-pilots for strategy, copy, and component systems.

Product Design · AI Workflow · Mobile

View case study →
Off the clock

I also vibe-code, for fun. ✎ᝰ.

Small interactive toys I prototype by pairing with AI — half design play, half code. Poke around and break things.

Enter the playground →
  1. 01 Floating Letters Type · Motion
  2. 02 Liquid Type Typography · Canvas
  3. 03 Constellation Builder Generative · Canvas
  4. 04 Coffee Table Book 3D · CSS
  5. 05 Wish You Were Here Dithering · Canvas
  6. 06 Paper Cranes Flocking · Canvas
  7. 07 Moonlight Video 3D · Interaction
User Research✦ Figma✦ Prototyping✦ Cognitive Science✦ Design Systems✦ Wireframing✦ Usability Testing✦ Information Architecture✦ Interaction Design✦ B2B SaaS✦ Mobile UX✦ Enterprise UX✦ User Research✦ Figma✦ Prototyping✦ Cognitive Science✦ Design Systems✦ Wireframing✦ Usability Testing✦ Information Architecture✦ Interaction Design✦ B2B SaaS✦ Mobile UX✦ Enterprise UX✦
About

The person behind the pixels. ✧˚ ༘ ⋆｡˚

I'm a UX & product designer based in the Bay Area with a B.A. in Cognitive Science (+ CS minor) from UC Berkeley. I discovered design in college and haven't looked back — it's the perfect blend of art, empathy, and problem-solving.

My cognitive-science background means I think a lot about why people do what they do — and I use that to design experiences that feel intuitive, not learned.

Outside of work, I'm probably sipping matcha, collecting cute trinkets, traveling somewhere new, or making art for no reason other than it brings me joy.

Off the clock — concert-goer · competitive dancer · matcha devotee · serial traveler · beginner foodie · thrifting enthusiast.

Experience
  • 2024 – 26UX DesignerOracle Supply Chain Management
  • Summer 23UX Design InternOracle CX Marketing
  • 2021 – 23VP, Design & Product DesignerWeb Development at Berkeley
  • 2021 – 22VP, Design Services & Graphic DesignerInnovative Design
  • 2020 – 21Head of DesignHer Campus Media at Berkeley
Say hello → LinkedIn → Resume →
Life, lately